Christoph
05-08-06, 00:02
The Author of 30 Days to Successful Fundraising and "The Fundraising Guru" Columns, Goldstein Says Nonprofits Should Rename Themselves Community Investment Organizations
The following are conclusions based upon an informal, nationwide survey conducted by Dr. Stephen L. Goldstein of The Nonprofit Institute/Educational Marketing Services and author of 30 Days to Successful Fundraising:
Even though the more than 1.8 million nonprofits in America hold about $2 trillion in assets and generate about $1 trillion in annual revenue, like Rodney Dangerfield, they "don't get no respect." In a capitalist society, where being in business and competing to make money is admired, many people think nonprofits are second-rate because they ask for contributions.
Some nonprofit executives even think of themselves as paupers. The head of one told me that "a nonprofit is an organization that, because of what it does, cannot make money." Another confessed to thinking that fundraising is begging.
http://www.ngowatch.org/articles.php?id=399
The following are conclusions based upon an informal, nationwide survey conducted by Dr. Stephen L. Goldstein of The Nonprofit Institute/Educational Marketing Services and author of 30 Days to Successful Fundraising:
Even though the more than 1.8 million nonprofits in America hold about $2 trillion in assets and generate about $1 trillion in annual revenue, like Rodney Dangerfield, they "don't get no respect." In a capitalist society, where being in business and competing to make money is admired, many people think nonprofits are second-rate because they ask for contributions.
Some nonprofit executives even think of themselves as paupers. The head of one told me that "a nonprofit is an organization that, because of what it does, cannot make money." Another confessed to thinking that fundraising is begging.
http://www.ngowatch.org/articles.php?id=399